(01) Why we exist

The Reliable HR team that every startup needs.

01

The strategy of a CHRO

01

Two founders. 40+ years.

They've spent their careers helping companies do HR properly and watching founders struggle through it alone. They know exactly what to do.

02

The coverage of a team

02

Not a person. A bench.

A team that runs compliance and operations before you even have to ask, so the function is covered, not just advised.

03

AI agents built to run the rest

03

BYOA. 8 agents, live.

Bring Your Own Agents, built by HR professionals, not engineers, and tested on real startup data.

At the same cost, done better.

(02) Confessions

What founders say out loud, once.

01Every time

"Product-market fit, cashflow, the next round, a customer escalation. All of it is genuinely urgent. All of it genuinely deserves me."

What happened

People work is never the loudest fire, so it keeps getting moved to tomorrow. Until tomorrow is too late.

02Every week

"The advice I get from my network is only as good as what my network has been through. Which is a very small sample."

What happened

The same three people, asked for advice. Bounded knowledge presented as certainty.

03Every month

"I've made three significant people decisions this month. I haven't spoken to anyone about any of them."

What happened

The highest-stakes calls in the business, made with the least support of any function.

(03) Our vision

A world where no founder navigates their talent agenda alone. Where the quality of thinking available to a 20-person company is as good as what a 20,000-person company takes for granted.

(04) What we believe

Not values. Convictions.

A prototype for the kind of company we tell founders to build.

01

Choose Your FTN

You choose how much of FTN you want to be part of.

01 / Our conviction

Choose Your FTN

Not every great person wants a five-day job. And not every great job needs five days. At FTN, roles can be structured around 1, 2, 3, 4 or 5 days a week, depending on the role, the person and the outcomes required.

FTN / What we believe
02

FTN Life Days

Your life doesn't need an HR category.

02 / Our conviction

FTN Life Days

Life Days are days you can take when life happens — be it a child school event or your birthday day. No elaborate reason. No category. No explanation. The only expectation: own your commitments, don't leave your team hanging.

FTN / What we believe
03

Public Holiday Make-Up

Employees don't lose a public holiday just because the calendar put it on a weekend.

03 / Our conviction

Public Holiday Make-Up

If a public holiday disappears into your weekend, FTN gives it back. If an official holiday falls on a Saturday or Sunday, FTN gives employees a compensatory weekday off. No complicated policy. No manager discretion. The holiday is yours.

FTN / What we believe
04

FTN Experiment Fund

We give our people money to make FTN better.

04 / Our conviction

FTN Experiment Fund

Every FTN employee gets an annual Experiment Fund, which they don't need to spend in full. It can go toward testing something that could improve FTN, our clients, our technology, our culture, our ways of working, or their own capability.

FTN / What we believe
05

Second Acts Welcome

Your career doesn't have to be one straight line.

05 / Our conviction

Second Acts Welcome

FTN actively welcomes people in their second career, third career, return from a career break, post-founder chapter, portfolio career, semi-retirement, or transition from corporate leadership. We're not interested in your career gap. We're interested in what you know now.

FTN / What we believe
(05) Our services

Your company changes. Your people function should too.

01

Build the foundation

10–50 people | Getting the basics right before they become expensive problems

  • Hiring strategy and workforce plan
  • Critical role and leadership hiring
  • Compensation and equity principles
  • Interview and assessment frameworks
  • First people processes, policies and compliance, without bureaucracy
Stage 01
The same FTN model at every stage
01

CHRO Judgment

Senior thinking for decisions that change trajectory.

02

Team Coverage

Specialists who actually get things done.

03

AI Agents

Purpose-built agents for repeatable HR work.

This list is indicative. We agree the exact scope after due diligence.

(06) The founders

The people making this happen.

Two senior HR professionals who kept meeting founders who needed more support than they were getting.

Deepika Manchanda

Deepika Manchanda

Dubai, UAE

"I spent twenty years helping large companies do HR properly. Some of the time, we actually did. The rest of the time, we built decks. Founders don't have time for decks. That's why I'm here."

Ruchira Bhargava

Ruchira Bhargava

Mumbai, India

"I keep meeting brilliant founders fighting their most consequential decisions alone, and knew exactly what was missing."